Unlock Your Business Growth Potentials

Online Marketing and Offline Marketing Utilise to Create Leads and Sales. Create a Sales Funnel Build Continue Growth.

seo

Blog

How Can SEO boost Web Traffic?

SEO or search engine optimization is one of the best ways for all digital marketing campaigns this strategy definitely can be effective for Google search ranking. SEO boost Web Traffic

(SEO or search engine optimization is one of the best ways for all digital marketing campaigns, and this strategy is effective for Google search rankings.). SEO the technique improves traffic to your website and Increases sales and conversion
rates.

Keyword ranking and website optimization are one of the most important elements of SEO that should be done with the latest trends and techniques by yourself or by outsourcing to an SEO marketing company. 
For example, at the beginning of SEO digital marketing, a site manager could easily get a high ranking in search engines like google by adding several search terms and sometimes even irrelevant terms to their web page. Of course, this method is no
longer efficient

Recently, the main SEO strategy is based on relevant keywords in page titles, header tags, meta descriptions, and body copy.   Therefore, the search engines will understand what your website is about, and indicates that your page is relevant to the search for these keywords. An SEO marketing company tells you that there are more techniques to improve your keyword rankings than this easy method.
SEO will increase your web traffic because your web is superior in relevant searches, and then redirects users or visitors to your website.
Organic SEO is the result of achieving a natural position in the search engine results pages (SERP). Methods that can be used in organic SEO are: using keywords analysis, backlinking, link building, and writing quality content relevant to readers.


Using keyword research and long-tail keywords is one of the basic ways in SEO digital marketing that can increase your web traffic.

Google ads (the keyword planner tool on Google AdWords is a familiar tool for finding great searches for words and phrases related to your products, services, and industry. you can use these results to update your site and increase your web domain to the most popular search terms. 
You should know that using long-tail keywords can be very effective in SEO, it also provides a better and more complete description of the site content. for example, if you are going to sell a “used cell phone”.

You may think that you should use the “Cell phone” keyword, but because of the abundance of this word in any business that may not be similar to your sales market, for example, they may offer cell phone repairs or sell new cell phones.
“Used mobile phone seller”, which is a long-tail keyword, is a very close description of your business, so it increases your chances of being seen better, and therefore attracts related traffic. According to HubSpot, half of the people use 4 or more words to search, which leads to more conversions.

You should also know that SEO marketing improves search ranking by location-based keywords. For example, if you own a local business such as a supermarket, why should you attract searches beyond your geographical area?

So, a keyword like a “men hairdresser in Las Vegas” with a location that is a long-term keyword can attract more potential customers than a “barbershop”.
Although a good SEO Services agency can certainly advise you on this and other methods, the first step for you will be web auditing, which is very important

How SEO Works ?

As you know, SEO marketing strikes a balance between technical and human techniques. Definitely, in addition to search engines looking for basics like keywords, they are also looking for sites that are constantly updated.   
You need to know that the first important part of SEO is directly related to your site optimization, just as Google and other search engines are not just looking for keywords on your website. Two very important tools that will help any site owner are Google Analytics and Webmaster Tools.

You need to analyze all the pages of your website for specific errors such as broken pages or images, broken links, and examples of poor grammar or outdated information, which will be your first step in ranking Google search based on website optimization. 
Google Analytics is one of the most important tools that you can use to find your most visited pages, which have high organic traffic, low bounce rates, and longer dwell time and are considered popular pages by the user. In addition, be sure to analyze your pages to find out why high-traffic page users like you.
For example, by analyzing images, information types, uploaded files, or any other item, try to determine what visitors like about those pages and repeat those items on your other pages. In addition, be sure to analyze your pages to find out why
high-traffic page users like you. For example, by analyzing images, more information, uploaded files, all calls to action, or any other item, try to determine what visitors like about those pages and repeat those items on your other pages.
After using the basic SEO techniques like the ones mentioned above, which is called organic SEO, the next step for any site owner is to use a Google-related tool, namely Google Webmaster (Google Search Console). Using this tool, you can view all the queries and related web pages that lead users to your site in order.

This can be very useful because you may not offer the product anymore or you are going to pay for it in the future, but users still enter your site with those keywords that ultimately do not reach the desired result. Fortunately, with Google Analytics, you can optimize your content and change your strategy.

Then you need to create other pages including strong calls-to-action, Online shopping opportunities, telephone contact details, and e-mail, on your website that contain general information about your website.
Ongoing activities on social media and online local business directories, draw visiting customers and locals to you, which is another service of SEO marketing companies and you should ask them.

In addition to all this, a linking strategy is one of the important things that you should have on your site because search engines also look for these links on web pages and they are very important. These links are used for both internal and external links.

Be sure to keep in mind that the links you use, whether on an external site or within your website, will not be altered or deleted. Of course, keep in mind not to use too many links inside the web page.

If possible, for link building use websites that tend to backlink to your website, which is also an important factor. All of this will improve your Google search ranking and make you more recognizable.

Finally, you should know that in digital SEO marketing, the quality of content for your website is very effective. Keep in mind that just producing a topic with a few short paragraphs is not enough for content creation. Search engines like Google are looking for very complete, relevant, and comprehensive content.

It is recommended to use at least 1000 to 1500 words in the content. Of course, you do not need to describe the epic. A good, complete piece of content should take at least 4 to 5 minutes.

Always keep in mind that while a piece of content is SEO perfect, there is no reason why you should not leave that content unchanged for long. not at.

Content needs to be changed and updated. Search engines look for sites that are constantly updated (fresh sites) and provide new information. Of course, instead of changing the content that you are satisfied with, it is recommended to try to update your website and create links between pages by working in the blog section.

SEO and sales, How Can SEO Improve Sales?

As you know, large companies can dominate the search engine results pages by spending a lot of money on SEO, but that does not mean that a smaller company cannot compete with them, especially with the help of an SEO service agency.

Keep in mind that demand cannot be created when there is no demand somewhere. It’s entirely up to you to be able to provide the product or service that users need. The task of SEO marketing is to bring new potential visitors to your web page.

Of course, this is done at a reasonable cost and around the clock compared to large companies by SEO digital marketing, which is one of the most important tools for selling to smaller businesses.

Do you think with 5 billion daily searches on Google by your potential customers looking for the products and services you offer, they will find your company at the top of the SERP (search engine results page) or your competitors?

Having a high SEO ranking and being in the top 3 results, in addition to putting your product and service at the top, 60% of all organic clicks will go to your website. This will increase the traffic to your website and result in more sales.

According to a study conducted by Search Engine Watch, search by mobile users leads to purchases in 61% of cases, and other studies comparing “close” rates of leads with direct mail and print ads, show that SEO leads are nine times more useful than print.

SEO services are a long-term investment, but compared to traditional methods, they are not a costly way to market your company or business products and services.

And it’s the job of an SEO marketing agency to advise you on essential items such as keyword rankings. Effective digital SEO marketing is a technique that makes small companies compete with big companies and is needed to improve sales.

Can SEO Be Guaranteed?

In this case, it can be said that you are the only one who has to get sales using other methods, because SEO, like other things in life, is not guaranteed. Of course, improving Google search rankings using SEO can help make your website more visible.

Search engines take weeks or months to search the web, examine the content of pages, find links, and rank them. So, this is one of the main reasons that SEO cannot guarantee a rapid increase in sales.

An SEO marketing agency should make you aware of the time it takes to reach your goal because if you give up your SEO campaign after a short time and without any visible results, your efforts will be in vain.

You should know that SEO is not going to work a miracle for you, but it should be seen as a long-term investment. Lisa Handson from SEO services agency notion Technologies offers 4 to 12 months to achieve initial results in SEO, which of course depends on a number of other factors during SEO.

Handson’s suggestion for faster results is to use factors after the start of the SEO strategy, which are:

  • Excessive use of keywords (Keyword stuffing) in the pages that will actually degrade your website and your website may be considered as spam by search engines.
  • As voice search becomes more prevalent, Voice search phrases will likely become more relevant than traditional keywords.
  • The time it takes for a website to emerge is directly related to the level of search engines This means that an emerging website with fresh content may take up to a year for search engines to trust. This may help with buying an old domain, which of course has its own risks.
  • One of the most effective and important factors in SEO marketing is content quality that can get your website to the top of search pages, which is almost impossible without content quality.
  • Another of these is content marketing, which uses promoting your content and leveraging action-oriented call-outs to turn a typical interest into a serious business, your SEO strategy to convert sales.

Are SEO Services Worth It?

SEO is no longer optional for businesses that are competitive, growing and looking for return on investment, but every SEO marketing company will tell you that this is only part of the job. In addition to paying for SEO services, you need to create quality content and master the size of your marketing tools.

An SEO services specialist can help you to achieve better visibility, increase traffic, company reputation, brand value and accurate insight of the customer using SEO.

For the cost of launching an SEO campaign, you need to look at its potential returns. There are several ways to pay for marketing SEO services to an SEO expert or SEO team. For example, you can hire someone as a freelancer to do the work at home and receive an hourly wage. Or you can contact all these things to an SEO marketing company.

SEO costs can include the speed of ranking improvement, coverage of the target area, the degree of competition with competitors to not lag behind them and the type of contract based on access to results.

Keep in mind that you should never go for cheap and ‘quick-fix’ offers as ‘black hat’ methods may cause your website to be spammed or even penalties in search engine results which will ultimately damage your reputation.

To sign a contract with an SEO marketing company, be sure to pay attention to the company’s understanding of advertising in the market. Get enough information about the amount of work and cost. Consider experience, reputation, and portfolio that you can trust. Then you can be sure that your SEO investment will be repayable.